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Importance of Business Values

Business values consists of the principles which define what constitutes good business, what objectives should be pursued and whose interest that business should serve. Business values are important for the management of any enterprise. They are the basis for management’s philosophy. All managerial decisions and actions are guided by business values. Values are relatively permanent in nature and so they get reflected in long-term plans and policies of the business. They help in building the public image of the business and its management.

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